コホート分析 獲得月別のリピート推移

行=初回購入月、列=その後の経過月。色が濃いほどリピート率が高い

獲得月人数 M+0M+1M+2M+3M+4M+5M+6M+7M+8M+9M+10M+11M+12
2024-05 138 100.0% - 0.7% 0.7% 1.4% - - - - - - - -
2024-06 57 100.0% 1.8% - - - - - - 1.8% - - - -
2024-07 75 100.0% 1.3% 1.3% - - - 1.3% 2.7% - - - - -
2024-08 70 98.6% 2.9% - 1.4% 1.4% 1.4% - - - - - 1.4% -
2024-09 58 100.0% 3.4% 1.7% 1.7% - - - 1.7% - 3.4% - - -
2024-10 55 100.0% 1.8% - - - - - - - - - - -
2024-11 76 98.7% 1.3% - 1.3% 1.3% - - 1.3% - 1.3% - 1.3% -
2024-12 74 100.0% - - - - - - - - - - - -
2025-01 64 100.0% - 3.1% 3.1% 1.6% 1.6% 1.6% 3.1% - 3.1% 1.6% 1.6% 1.6%
2025-02 101 100.0% 1.0% 1.0% 1.0% 2.0% - 2.0% - 1.0% 1.0% 3.0% - 1.0%
2025-03 146 100.0% 1.4% 3.4% 1.4% 0.7% 1.4% 0.7% 1.4% 2.1% - 1.4% - -
2025-04 182 100.0% 1.6% 1.1% 2.2% 1.1% - 0.5% 2.2% 2.2% 1.1% 1.1% - 0.5%
2025-05 254 99.6% 1.2% 3.9% 3.9% 5.5% 1.6% 4.3% 1.2% 3.1% 1.2% 1.2% 1.6% -
2025-06 322 100.0% 1.6% 2.2% 2.5% 1.6% 0.9% 1.6% 2.8% - 1.6% 1.2% -
2025-07 415 100.0% 2.9% 1.9% 1.4% 0.7% 1.4% 0.2% 0.7% 0.7% 1.0% -
2025-08 406 100.0% 1.5% 1.0% 1.5% 0.7% 2.0% 1.5% 1.2% 1.7% -
2025-09 443 100.0% 1.6% 2.7% 1.6% 1.1% 1.6% 0.9% 1.1% 0.2%
2025-10 459 100.0% 2.2% 2.0% 2.0% 1.5% 1.3% 0.4% 0.4%
2025-11 415 100.0% 1.9% 3.1% 1.9% 2.2% 1.0% -
2025-12 415 100.0% 1.2% 2.2% 2.7% 2.4% 0.2%
2026-01 563 100.0% 1.8% 3.7% 4.4% 0.2%
2026-02 575 100.0% 1.6% 5.4% 0.5%
2026-03 633 100.0% 3.6% 0.9%
2026-04 796 100.0% 0.3%
2026-05 131 100.0%